Volt Marketing has teamed up with specialist staffing agency StreetPR to recruit a team of event managers to run Ministry of Sound (MoS) Society-branded events for students in university towns across the UK.
Volt ran nearly 60 MoS Society events during September and October 2016 as part of a licensing deal with MoS. The late-night brand provides DJs, while Volt organises the venue, catering, staff and entertainment, including inflatables, confetti cannons and paints.
Dan Jefferys, founder and managing director of Volt Marketing, said: “StreetPR supplied event managers for various locations on the Ministry of Sound Society Tour.
“They were all professionals who took our event plans and made sure every element worked brilliantly – they liaised with the venues, managed the part-time bar and security staff, made sure the DJs were happy and generally ran the night. Working in partnership with StreetPR meant we could increase the scale of the tour and run a bigger programme than we would have been able to do had they not been involved.”
Last year, Ministry of Sound said it was looking to up its experiential ante via partnerships with big name brands.
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