Guerrilla Marketing

Guerrilla marketing can be a great alternative to traditional marketing, although some would say that is should make up a part of all marketing campaigns. It thrives on original thinking and creativity, where imagination and ingenuity beat out big budgets, delivering dazzling and sometimes headline reaching results. We strive in street marketing.

Why choose guerrilla marketing?

Guerrilla marketing can be more cost effective than traditional marketing, relying on smaller, more localized brick and mortar ideas like Graffiti, Stencil Graffiti, Reverse Graffiti (clean streets), Stickers, Posters, Flash Mobs, Stealth Marketing (undercover marketing), Treasure Hunts, Publicity Stunts, and making use of the environment we all live and work in.

StreetPR has done some pretty cool stuff, from having hundreds of people on the tube reading the same books, which got tweeted by David Miliband, to spelling out the names of the Parallel Games in stands at sporting events using coloured t-shirts.

We love to have our creative juices squeezed and boundaries pushed in order to come up and execute cost effective but memorable guerrilla marketing strategies.

Taking things a step further and considering the social media impact a campaign can have is also really important in making the best of any budget and marketing impact.

That’s why StreetPR works so closely with BlueSocial, one of the UK's leading social media marketing agencies.

Experiential marketing is all about giving people an experience. Find out more.

Guerilla marketing
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StreetPR

  13th November 2017 Barclaycard featured James Rix, founder and CEO of StreetPR, as part of their series of articles dedicated to practical advice for small business owners and wanna-be entrepreneurs who are just getting started. James started his first business aged 17 in promotions and has learnt a lot of lessons along the way that he wan...

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StreetPR

2nd August 2017 Virgin.com published this fascinating article exploring how taking time from work to go adventuring can translate into amazing business success. Virgin talked to the latest generation of entrepreneurs who have seen incredible results after having a break from business including James Rix, CEO of StreetPR and co-founder and CEO o...

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16th January 2018 StreetPR founder James Rix wrote a featured guest blog for Field Marketing about “ramp[ing] up the fan experience” around sports events. “UK sports need to add a bit of American magic to deliver real value for fans beyond cutting ticket prices, creating a deeper, more memorable day out for the people w...

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StreetPR

9th November 2016 The Telegraph published this excellent article with advice for small businesses on how to increase their client base. Small and medium sized businesses with short client lists could be left exposed and vulnerable should something unexpected occur like a client not paying their invoices or suddenly leaving. In order to m...

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